Email NewsletterFashion updates delivered directly to your inbox. Sign up for our weekly e-blasts!
A Look Ahead in LicensingKeep an eye on these trending properties.
Frozen 2: So much for letting it go—this Disney blockbuster lives on with a much-anticipated sequel in the pipeline. A new line of kids’ rain gear from licensee Western Chief is on the way for holiday 2015.
Star Wars: The Force Awakens: Episode VII of the perenially popular franchise hits the big screen in December. No need to travel to a galaxy far, far away for products featuring its classic characters. Use the force of this license with cool R2-D2 knapsacks from MadPax.
Internet characters: Licensed products help prolong the shelf life of uber-viral web memes and mobile games. Emojis, Grumpy Cat, Plants v. Zombies, Doodle Jump and Candy Crush all seem to be clicking.
Avengers: Age of Ultron: Iron Man, Thor, The Incredible Hulk and Black Widow are back in theaters. Look for themed Lego sets and Hasbro action figures.
Minions: They stole the show in Despicable Me, and in summer ’15, they’re getting their own movie. Barry of Toys “R” Us expects they’ll be among the big film and TV licenses that “continue to dominate the playroom.” Keep your eyes peeled for Minions footwear from SG Companies this summer.
As handheld devices become a top tool for shopping, experts reveal how retailers can make the most of the now-mandatory technology.Read More »
As a dip in sales—and a rise in mercury—pose a flurry of challenges for winter wear, experts reveal how to weather the hot-and-cold category.Read More »
Whether you’re a buyer or a brand, your sales reps are an essential piece of the retail puzzle, so make the most of their wealth of industry insights.Read More »
Children’s retailers – a.k.a. Santa’s real elves – reveal how to make the most of the 2015 holiday shopping season.Read More »
With sales on the rise for recent blockbusters and beloved classics alike, experts reveal how to take advantage of the boom in licensed merchandise.Read More »