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Jul 6 2010
E-shaw’s News Blast: Fendi Launches Children’s Collection
E-shaw’s News Blast: Fendi Launches Children’s Collection Like ‘E-shaw’s News Blast: Fendi Launches Children’s Collection’ on Facebook Connecting to Facebook Fendi Launches Children’s Collection Designer brand Fendi has unveiled a new collection created for kids in partnership with Italian manufacturer… [more] 34W33 Prepares for Kids Market Week The children’s showrooms located in the […]
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Jul 1 2010
Gimmee More!
Unlike giftables for young children and babies, which often center around perennial reorders of the same soft blankies, cuddly plush and adorable layette, the tween market revolves around blink-and-you’ve-missed-them fads. If you recall the Webkinz frenzy, you know such products can be all the rage with middle-schoolers one day and a forgotten relic the next. […]
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Jul 1 2010
Morning Glory
For years, Daphne Henderson had her sights set on creating a full apparel collection, but her time was consumed by another successful project—the heirloom pettiskirt brand Oopsy Daisy Baby, which she launched in 2001. Nearly a decade later, Henderson is now able to do both. She recently bowed Dew Drops Couture, a vintage European-inspired line […]
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Jun 28 2010
Knuckleheads Opens Vancouver Store
Children’s apparel brand Knuckleheads has opened its first retail outlet location in Vancouver. The 500-square-foot store will carry select Knuckleheads collections at discounts of up to 80-percent off as well as other high-end children’s brands available at deep discounts. “Our fans love the unique, fun style of our brand,” said owner and designer Melissa Nash. […]
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Jun 28 2010
Licensing Moves: BBC Worldwide, Sanrio
Executive appointments impacting the children’s business. ~ BBC Worldwide has named Carla Peyton its senior vice president of licensed consumer products for the Americas. Previously, she was the senior vice president of licensing for Equity Management Inc. She will work out of the New York office. ~ Sanrio Inc. has expanded its senior management team […]
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Jun 28 2010
E-shaw’s News Blast: Knuckleheads Opens Vancouver Store
E-shaw’s News Blast: Knuckleheads Opens Vancouver Store Like ‘E-shaw’s News Blast: Knuckleheads Opens Vancouver Store’ on Facebook Connecting to Facebook Knuckleheads Opens Vancouver Store Children’s apparel brand Knuckleheads has opened its first retail outlet location in Vancouver… [more] Zutano Brand Extends to Tableware Cabot, Vt.-based Zutano, maker of infant and toddler apparel and […]
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Jun 25 2010
E-shaw’s Pampered Fridays: Pop Life
E-shaw’s Pampered Fridays: Pop Life Pop Life Rock Star Baby (214) 742-6111 www.rockstarbaby.com For any shower-goer who wants to break out of the pink-and-blue mold, Rock Star Baby—the brainchild of Bon Jovi drummer Tico Torres—adds two gift sets to accompany its edgy apparel and accessory designs. The bottle package includes an 8-ounce feeding bottle, […]
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Jun 24 2010
E-shaw’s Thursdays Unwrapped: All Ears
E-shaw’s Thursdays Unwrapped: June 24, 2010 All Ears Budclicks (949) 682-5559 www.budclicks.com Budclicks earbud accessories are the surefire gift item for any stumped aunt, grandma or family friend shopping for a tween. The adornments snap onto standard earbuds, allowing kids to personalize their prized MP3 players. Styles for girls include cupcakes, flip-flops, pandas and […]
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Jun 23 2010
E-shaw’s Accent! on Wednesdays: Bottled Up
E-shaw’s Accent! on Wednesdays: June 23, 2010 Bottled Up M3 Girl Designs (212) 563-5020 www.m3girldesigns.com Maddie Bradshaw is one company president who’s tapped into what girls want. Of course being 14 helps the founder of M3 Girl Designs understand her target demographic. For back to school, the pint-sized entrepreneur expands on her initial product—the […]
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Jun 21 2010
Kidz Concepts Nabs Company 81 Kids’ Wear License
Company 81, a collegiate lifestyle brand owned by the Oved Group, has selected children’s apparel maker Kidz Concepts as its licensee for boys’ and girls’ sportswear. The manufacturer will produce a collection of woven and knit tops, T-shirts, denim, outerwear and fleece, in layette through a boys’ size 20 Husky and girls’ 16. The line, […]
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Jun 21 2010
Babies ‘R’ Us to Test Mamas & Papas Brand
Babies “R” Us has recently signed a deal with U.K.-based retailer Mamas & Papas to offer a selection of its juvenile products range in 23 store locations in the United States. According to reports, Mamas & Papas expects the deal to lead to sales of up to $15 million in the first year. Depending on […]
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Jun 14 2010
E-shaw’s News Blast: Primigi Adds Sportswear Collection
E-shaw’s News Blast: Primigi Adds Sportswear Collection Primigi Adds Sportswear Collection European children’s shoe label Primigi is covering all the bases with a new clothing collection designed to complement the footwear… [more] Kushies Breaks Out Layette and Apparel Business Baby product and accessories manufacturer Kushies announced plans to branch off its layette and […]
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Jun 10 2010
E-shaw’s Thursdays Unwrapped: Wrapped in Love
E-shaw’s Thursdays Unwrapped: June 10, 2010 Wrapped in Love Happy Blankie (212) 754-1400 www.happyblankie.com With his mission of “one to love, one to give,” David Holdridge, now 10, came up with the idea of Happy Blankie. A combination stuffed animal and blanket, Happy Blankie is designed to draw smiles from all ages through its […]
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Jun 7 2010
United Legwear to Create Zutano Footwear and Legwear
Zutano has announced a strategic licensing agreement and design collaboration with United Legwear & Underwear Co., a global manufacturer of socks and undergarments. Through this partnership, United Legwear will help Zutano extend its current merchandise selection to include booties, tights, socks and footwear, which will hit stores next spring. The Zutano label will be featured […]
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Jun 7 2010
Discount Chain Unveils $10-and-Under Private Label Baby Collection
Charlotte, N.C.-based national discount retail chain Family Dollar has unveiled a new private label line of apparel and accessories for newborns and toddlers, with everything priced at $10 or less. Coined “Kidgets,” the collection includes three-piece sets, baby blankets, shoes, diapers and more. “[We’re] excited to give families more reasons to shop at our stores,” […]
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Jun 7 2010
Buzz on Target’s ‘Toy Story 3’ Products, Disney’s Future
Target celebrates the June 18 release of Disney’s “Toy Story 3” movie with an exclusive collection of 100-plus products for children. The character-driven assortment spans toy, entertainment, boys’ apparel, kids’ bedding, party supplies and back-to-school categories and features the familiar faces of Woody and Buzz Lightyear. Graphic tees, pajama sets, swim shorts, a raincoat, caps, […]
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Jun 7 2010
E-shaw’s News Blast: United Legwear to Create Zutano Footwear and Legwear
E-shaw’s News Blast: United Legwear to Create Zutano Footwear and Legwear United Legwear to Create Zutano Footwear and Legwear Zutano has announced a strategic licensing agreement and design collaboration with United Legwear & Underwear Co., a global manufacturer of… [more] Discount Chain Unveils $10-and-Under Private Label Baby Collection Charlotte, N.C.-based national discount retail […]
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Jun 3 2010
Fancy That
Spend time with Joan Calabrese, and it’s quickly apparent that designing feminine frocks for the special moments in a girl’s life is her passion. Calabrese has marketed her line of elegant dresswear for more than 30 years—and it all started over a fortuitous dinner at her home. Tom Marotta, then vice president of couture at […]
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Jun 3 2010
On A Roll
Just looking inside one of the two Between Scene boutiques will instantly give you an idea of who the stores target. Brightly colored walls, skate- and surf-inspired décor, ongoing Xbox competitions and runway photos projected onto flatscreen TVs prove irresistible lures for tween shoppers. This youthful, exciting vibe is exactly what owner Mary Kubera had […]
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Jun 2 2010
The Downturn’s Upside
We’ve all heard that sluggish economies make for fertile ground for some sectors (booze and junk food, in particular) but you don’t have to look that far in the children’s market to spot areas of growth. The winners, relatively speaking, are companies whose products represent the most value to consumers: great design at a fair […]