80s Princess: Girls 9-14 Trend Analysis

Bow-tastic

~ Bows in all shapes and sizes are worn as hair accessories and applied as trim on garments
~ Floppy satin fabrications are good for party styling
~ Striped cotton completes a nautical look
~ Match bows with coordinates and play with fabric combinations

Top Row, left to right: WGSN street shot, Tokyo, Zipper, July 2010, WGSN street shot, Tokyo

Bottom Row, left to right: Zipper, July 2010, WGSN street shot, Tokyo, WGSN street shot, Tokyo

Florals

~ Large-scale 90s and ditsy, romantic all-over floral prints in pale pink and blue are popular
~ The floral jumpsuit is a must-have item this summer for a light and comfortable cover-up piece

Top Row: WGSN street shots, Tokyo

Bottom Row, left to right: WGSN street shot, Tokyo, As seen at Caffe-Latte, PopSister, June 2010

Dungarees

~ Dungarees are 80s-inspired with multiple graphic patches and badges
~ Mid-blue and bleached denim washes

Left to right: WGSN street shot, Tokyo, As seen at Pink Latte, WGSN street shot, Tokyo

Checks

~ Checks are an ongoing trend for girlswear
~ Checked ra-ra skirts are a popular item for the trend many with ruffle details in pink, red and purple shades

Top Row, left to right: WGSN street shot, Tokyo, As seen at Caffe-Latte, As seen at Caffe-Latte

Bottom Row: WGSN street shots, Tokyo

Rabbit Ears

~ Quirky ear headbands are everywhere, coming in all shapes, colours and prints
~ Lace is very important, along with nautical stripes, polka dots and florals

Left to right: WGSN street shot, Tokyo, Nicola June 2010, WGSN street shot, Tokyo

Hats

~ Trilbies are popular with the addition of girly details including ribbon, lace, sequins and bows
~ Boater hats are everywhere. Experiment with coloured wicker, ribbons and Laura Ashley-style floral prints

WGSN street shots, Tokyo

Bags

~ Bags are glitzy and complete the look with sequins, lace, ruffle trims and applied bows
~ Many are Chanel-inspired with gilt chain straps and quilting

WGSN street shots, Tokyo

Legwear and Footwear

~ Patterned leggings remain an important layering piece
~ Leg warmers and lace trim detail on leggings give an 80s edge
~ Jewels and sequins continue to be popular for footwear
~ Peep-toes and gladiators are trickling down from youth to younger age groups
~ Crochet and lace are a great way to update the trend for clogs

WGSN street shots, Tokyo

Tiered Princess Skirts

~ The tiered ra-ra skirt is an essential item
~ Sequin and bow embellishments add an 80s feel
~ Skirt lengths vary from short and flouncy to mid-thigh with lingerie-inspired details and trim

WGSN street shots, Tokyo

WGSN Key Trends
~ Princess ra-ra skirts
~ Floral jumpsuits
~ Bows on everything
~ Louis Vuitton-inspired rabbit ears
~ Boater hats
~ Checks remain key
~ Cerise pink
~ Bleached denim in 80s silhouettes

Click View Gallery at left to view complete details of the Autumn/Winter 2010/11 macro trends.

Related Reports
~ Kidswear inspiration autumn/winter 2010/11
~ Younger boys’ styling autumn/winter 2010/11
~ Older boys’ styling autumn/winter 2010/11
~ Younger girls’ styling autumn/winter 2010/11
~ Older girls’ styling autumn/winter 2010/11

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