Nickelodeon Signs Jay Franco for Bed and Bath

Nickelodeon and Jay Franco and Sons, a leader in the bedding category for more than 60 years, have made an agreement to produce bedding, beach towels and bath collections for properties such as Teenage Mutant Ninja Turtles, Dora the Explorer and SpongeBob SquarePants. The lines will be available at specialty and value retailers this spring.