FEATURED ARTICLES
what’s trending from the current issue
THE DROP
a collection of ready-to-ship products for your convenience
RECENT NEWS
what you need to know in children’s fashion today
NewsRAISEfashion Provides a Year-End Update
RaiseFashion, an organization specializing in connecting Black-Owned Brands and Individuals to Fashion Industry Professionals for Pro Bono Strategic, Creative, and Tactical Support, provides a year-end update.
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NewsQ&A with Staci and Melissa from Elfin Los Angeles
elfin los angeles founders Staci and Melissa talk below about how a chic ‘mommy and me’ kidswear brand plans to stay in business and help others do the same!
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NewsThe Drop: December 22, 2020
Earnshaw’s is rounding up ready-to-ship products and dropping them in retailers’ inboxes every Tuesday. Just a few clicks, and you can place an order or get details from any of the brands offering immediates below.
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Press ReleasesEarly Excitement for First Atlanta Apparel Market of 2021
Atlanta Apparel is anticipating a successful kick off to its 2021 trade show year with International Market Centers (IMC) reporting strong leasing and pre-registration for the February Atlanta Apparel Market, February 2-6, 2021 at AmericasMart Atlanta.
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The DropThe Drop: December 15, 2020
Earnshaw’s is rounding up ready-to-ship products and dropping them in retailers’ inboxes every Tuesday. Just a few clicks, and you can place an order or get details from any of the brands offering immediates below.
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BEHIND THE SEAMS
new & noteworthy labels your customers will love
Behind the SeamsWeeFarers Shades: The Future’s So Bright…
With takedown styles driving children’s fashion, Ellen Dietrich saw an opportunity to miniaturize Ray-Ban’s iconic Wayfarers.
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Behind the SeamsTiny Twinkle Upgrades Baby Classics
Breaking through today’s saturated baby market is not for the faint of heart.
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Behind the SeamsMilktology Celebrates Humankind
In a year filled with epic adversity and angst, Andrea Jaimes, graphic and fashion designer for Milktology, was determined to use her platform to celebrate the beauty of humankind.
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Behind the Seams
Behind the SeamsA Jackie of All Trades
Rosie Burno, owner and designer of Dainty Girl Accessories, dishes on retailing, designing and keeping up with ever-evolving trends.
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What We’re Reading
What Did 2020 Do to Retail?
Harvard Business Review | January 5, 2021U.K. Government Pledges Grants With Locked-Down Retailers On The Brink
Forbes | January 5, 2021Seraphine acquired in £50m deal
Drapers | January 4, 2021JC Penney CEO Jill Soltau to leave retailer after it emerged from bankruptcy with new owners
CNBC | January 4, 2021Why Fashion Retailing Will Have A Slow Recovery
Forbes | January 4, 2021- See All
Press Releases
RAISEfashion Provides a Year-End Update
January 5, 2021Early Excitement for First Atlanta Apparel Market of 2021
December 21, 2020Oli & Carol x Zara Home – Newborn Capsule Collection
December 16, 2020Light+Nine x Your Mom Cares
December 11, 2020Dallas Market Center Announces Updated Health & Safety Policies for January Markets
December 10, 2020- See All
#HumansofChildrenswear: How much do you know about Fiona Sahakian, founder of @poshpeanut?
✨First paying job: Domino’s Pizza employee
✨Dream hire: Daymond John
✨Most coveted dinner guest: Sara Blakely
✨Hobbies: Traveling
✨Best advice you’ve received: Never compare your chapter one to someone else’s chapter 50.
✨Go-to quarantine snack: Flamin’ Hot Cheetos
✨Last book you read: Think Like a Monk by Jay Shetty
✨Last movie you watched: The Promise
✨One fact few people know about you: I never went to college.
Learn more about #earnieawardwinner @poshpeanut at the link in our bio.
Trade shows may be canceled, but #nykidsmarket is still open for business. Shop the market’s stylish collections, from baby to tween, Monday through Friday, 9 a.m. to 5 p.m.
Masks required. Swipe for participating showrooms.😷🛍❤️
As comfort continues to conquer, we rounded up a variety of awesome #activewear that pushes boundaries in style and #sustainability. All featured brands are available on @iloveplaytime’s B2B #marketplace. 🛍 View the full #fashion story in our November/December issue.
New year, new backpack ✨🎒We love this Sherpa bag from @nyiscream—the perfect cozy-chic accessory for chilly school days! ❄️ #iscream #backtoschool #schoolfashion
Can these @ryleeandcru footies come in adult sizes, please? 👀 #workfromhomefashion
Need some gift-spiration? Check out @inkidzco's new Holiday Bundle Box! ⠀
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This special box offers an array of cultural goodies so little ones can explore and learn about the world from home!
Discover Mandala Sand Art and DIY Diyas from India, Evil Eye Protection Band and Turkish Fabric Woven Mini Journal from Turkey, Jump Rope and Friendship Bracelet from Guatemala, Be Kind Puzzle and Equality ⠀
Pencils from America and so much more!
Visit @inkidzco website by clicking the link in our bio!
Essentials reimagined ✨ @poshpeanut #poshpeanut #2020earnieawards
All I want for Christmas is...@andyandevankids!🎅🏼✨#2020earnieawards #winner
...*drumroll*...⠀
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In 2021, Earnshaw's is debuting an all-new immersive experience!! 🤓 🙌 ⠀
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It'll go a little something like this...Love our trend page's glittery leggings? Awesome! Now you can order them in ONE CLICK. Want to learn more about a new brand? Sure thing! Just LISTEN to the CEO talk about the company in her own words. ⠀
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It all starts with our very special January/February edition, "The Strategy Issue," which will highlight the best tools and technologies for navigating today's quickly evolving world. The issue will include everything from captivating visuals and interactive ads to video storytelling and shoppable product pages. ⠀
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💪 We are ready for 2021. Are you?
Our November/December issue is available now! 🏆 #earnieawards2020
✨This issue is dedicated to successful survivors of 2020, notably this year’s Earnie Award winners for design excellence. From cover to cover, you will learn what each winning company did to thrive against all odds. New communication tools and distribution strategies along with quarantine-friendly creations and developing strong partnerships are common threads among all our winners, but each has its own unique formula to success. You’ll also find lots of great advice for heading into 2021 and beyond, starting with #sustainability being a nearly unanimous focus for the year.
P.S. The Earnshaw’s team has a very exciting announcement about 2021. Stay tuned!
“Our goal in 2021 is to adjust to the new shopping patterns of society and to focus on developing products that meet the changing demands of consumers. What was important a year ago is no longer the focus now. Little girls will always love bright happy colors and sparkle, but the way they are interpreted by manufacturers will have to be different. Less excessive and gaudy, more energetic, inspiring and optimistic.” —Jennifer Mines Kamen, president, @nyiscream ✨ #2020earnieawards #winner
Happy Thanksgiving, Childrenswear Family! 🦃 In a tough year, we’re extra grateful to be a part of such a supportive, loving and inspiring industry. Wishing you all a safe and stylish holiday. ❤️ 📷: @the.becktriplets #repost #thanksgiving
Everything is better in your pajamas. @littlesleepies #2020earnieawards
Voted best hosiery 2020! 🏆
@jefferiessocks has been making socks and tights fun since 1937 with design and color for kids of all ages ✨
Check out their new pattern socks for girls and boys 🧦
#jefferiessocks #socks #kidzfashion #shopsmall
#earnieawards #earnshaws #2020earnieawards
When a shirt is so much more. Super soft kids’ apparel that comes with an adventure built right in.⠀
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Rock the shirt. ⠀
Read the story written on seed paper.⠀
Plant the wildflowers.⠀
Hunt for the hidden paper airplane in every graphic.⠀
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Your adventure awaits! ⠀
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Shop The Drop! #linkinbio @livingloudlyinc #2020earnieawards
This #SS21 collection is to dye for! 😍Shop @paigelaurenlosangeles at #linkinbio.
All of me loves All. Of. This. 😍 ^^^
Kicked off the holiday season last night with an exclusive #Zoomconcert by @sperry brand ambassador @johnlegend.✨
Attendees celebrated the launch of the new Sperry Legend Holiday Edit, a curation of Legend’s favorite Holiday 2020 shoes for men, women and kids. 👟🎄You can preview the collection now at Sperry.com!
Gobble 'til you wobble baby! 🦃 ⠀
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This little turkey was too cute not to #repost. @averyandeverett
5 Questions with Chandinie Francis, founder of @pajamasforpeace: ⠀
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✨ What inspired you to launch Pajamas for Peace? The brand started as a community service project as a direct result of the tragedy at Sandy Hook. As a mom, I was looking for a meaningful way to engage my children and our community in acts of kindness. I called the program Pajamas for Peace because I believe pajamas represent a sense of calm and comfort to children and families. Pajamas for Peace continues to donate to our partnered shelters on December 14 in honor of the lives lost at Sandy Hook to violence.⠀
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✨ What's one of the biggest challenges you've faced as a business owner? As a CEO, a social entrepreneur and a woman of color who founded Pajamas for Peace, the most difficult issues have come from defying social expectations/the preconceived notion of what a business owner looks like. Another challenge of late is missing out on great opportunities to meet with retailers and customers. I miss being able to form deeper connections and share our mission in person.
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✨ What’s one lesson you learned during this pandemic that you’ll never forget? I’ve learned to plan for the unplanned and that a dedicated and passionate team can work to move mountains! The ability to pivot, to be flexible and to adapt has certainly been crucial and understanding the impact the pandemic will have overall and being able to strategize, innovate and create value will be critical for our recovery.⠀
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✨How do you think the business/customer relationship has changed in these unprecedented times? While the global market and fashion industry has had to pivot to redefine strategies for growth due to supply chain issues and decrease in demand, consumers are looking for more meaningful and purpose-driven companies if they are going to spend discretionary dollars. ⠀
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✨ How do you de-stress? During difficult times, I often listen to music, sing, meditate, read and reflect, go hiking, practice yin yoga (when I have a chance) and engage my family in service-driven activities (volunteering when and how we can right now).
Congratulations to the 2020 Earnie Award Winners! In a particularly difficult year, these companies stood out to our readers for their excellence in design and retail. 🏆 ✨ View full list of winners at #linkinbio. #2020EarnieAwards
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