C.R. Gibson, Carter’s Partner on Gift Line

Carter’s, an established children’s brand based in Atlanta, is partnering with gift manufacturer C.R. Gibson of Nashville, Tenn., on a new licensed collection of photo, memory and gift products. “C.R. Gibson is a strategic partner with a history of expertise in memory-keeping product,” said Mary Beth Gonzalez, vice president of domestic licensing for Carter’s. “This partnership will result in real consumer benefits that parents have come to trust from our brand.”

The line, which spans memory books, photo albums, first-year calendars, keepsake chests, gift bags and scrapbooks, will feature motifs from Carter’s Laguna, Meadowlark and Just Hatched collections and will debut in January. For more information, call (800) 243-6004 or visit www.crgibsondealer.com.

In the Nov/Dec issue: Tips for boosting bedding sales The 2010 trade show preview Profiles of the 2009 Earnie winners Plus: Color makes a splash in the specialty sportswear category Coming In January: Present Principles: The rules for stocking gift items Head of the Class: School uniforms keep pace with fashion Major Step: Tips for selling department stores Winter Wear: The new look in outerwear