With over a century in the footwear industry, Frye knows how to finely craft fashionable boots and shoes (and handbags, for that matter). Small Frye brings the company's Western flair to children's product. The company recently added to its brood with three new kids' styles: the Carson Pull On, which is a short Western style offered in pop colors like purple and pink; the Melissa Button, which features classic Frye hardware; and the Jane Stitch, which is built on a Western-style last but with a tall, fashion-boot shaft. Wholesale prices range from $60 to $65. —Christine Bove
From clothes and toys to games and gear - if it's purpose driven, well designed, stylish and fun for today's discerning families, you'll find it in the new Baby & Child collection at NYIGF.