The Spring ’18 kids’ market has something a little different up its sleeve.
Sun-drenched warmth in bold brights is typically what comes to mind when summer collections roll out. However, come Spring ’18, the kids’ market has something a little different up its sleeve. In opposition to the “more is more” mentality that has swept the racks in past seasons (think heavy graphics, bright hues and flashy details), brands are refreshing their perennial summer motifs with a lighter, more minimalistic approach. Offerings include a fresh palette of icy pastel hues, spanning pale yellow pineapples, peachy palms and sea-foam green waves.